Strategy and Operations Manager, Creative Product, METAP – Turkish Speaking

Responsibilities

The Global Creative Planning (GCP) team is part of the TikTok Global Monetization Product & Technology organization. We are dedicated to elevating creative and content strategies globally and driving advertiser success through innovation. Our mission is to make our products a growth engine for TikTok’s ad business by bridging global frameworks with localized execution and actionable insights, including vertical playbook development, localized strategy execution and enablement, regional business insights & planning. We focus on scaling our cutting edge solutions (TikTok Market Scope, TikTok One, etc), enabling data-driven decisions, and shaping the global narrative for TikTok’s creative monetization strategy. We are looking for a Strategy Operations Manager to join the Global Creative Strategy and Operations team at our Dubai office to support the Creative Operations team. The ideal candidate will have a robust analytical background supported by an equivalent degree, experience in data-driven roles within strategy or operations. As a Creative Operations & Strategy Manager, you will play a crucial role in driving the success of TikTok’s advertising initiatives. Responsibilities: Operational Excellence & Business Planning – Shape go-to-market strategies by collaborating with Operations members using a data-driven approach, to identify priorities or gaps and recommend actionable plans for Operations to execute on. – Drive strategic planning with operational rigor, including operational reviews and tracking performance against regional goals. – Lead critical regional projects, ensuring alignment with cross-functional teams and buy-in from Operations stakeholders. – Enhance process flows for creative operations, focusing on efficiency and effectiveness. – Support revenue management, budget and resource planning for regional Creative Marketing Operations. Data Analysis and Reporting – Own the regional data analytics framework, from data hygiene, data FAQs, data set improvement, metrics alignment and dashboard creation while effectively leveraging workflow with DE teams. – Design and govern attainment reporting cadences, enabling effective comprehension and accountability amongst Ops members. – Conduct deep-dive analyses on priority advertisers, pods, or industries to support the Operations team and unlock further revenue. – Guide the team in quantifying creative KPIs and identifying specific areas of improvement, providing data-driven insights to inform strategic decisions. – Communicate analytical insights effectively to both technical and non-technical stakeholders. Cross-functional Collaboration – Collaborate closely with Creative Product Marketing & Operation team members and management to drive the team’s overall success. – Coordinate with other internal teams, including strategy and product teams, to bring industry-specific creative playbooks to advertisers and sales teams.

Qualifications

Minimum Qualifications: – As this role works in our METAP market, working with Turkish customers, fluency in English and Turkish is required for the success of this role – Master’s degree in Analytical field or equivalent undergraduate experience – 3+ years of experience in strategy & operations, strategy consulting or data analytics roles – Proficiency in SQL and data analysis tools with the ability to derive insights from data and use them to inform decision-making Preferred Qualifications: – Strong project management skills with the ability to manage multiple projects simultaneously in a fast-paced environment

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