ABB
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This Position reports to:
Head of Marketing & Communication
Your role and responsibilities
We are looking for an experienced Marketing & Communications Manager who will be responsible for planning and executing marketing and communication activities across Turkey & MEA for the Drive Products Division. Acting as the central point for local initiatives, the role ensures alignment with global and regional strategies while delivering impactful campaigns, events, and content to strengthen the company’s brand and support business growth.
The work model for the role is: hybrid; #LI-Hybrid
The role is contributing to the Motion Drive Products division in Turkey & MEA.
You will be mainly accountable for:
- Design and implement integrated marketing and communication campaigns tailored to local customer needs and market dynamics, ensuring alignment with global/regional strategies.
- Collaborate with sales and global teams to activate product launches, promotional activities, and customer engagement initiatives.
- Manage and optimize local digital channels and social media platforms, ensuring consistent brand presence and audience engagement.
- Plan and execute customer-facing events and industry fairs to strengthen brand visibility and support business growth.
Our team dynamics: You will join a global team of talented marketing and communications professionals working in a high-performing and dynamic business environment, where you will be able to thrive.
Qualifications for the role
5 years of experience in marketing and communications, preferably in a B2B or industrial environment.
- Solid understanding of B2B/industrial marketing and communications principles.
- Hands-on experience in campaign management, events, content creation, and digital channels.
- Strong project management and organizational skills; ability to prioritize and deliver under tight timelines.
- Excellent communication, editing, and presentation skills in Turkish and English.
- Customer-centric mindset, with the ability to adapt technical information into compelling local messaging.
- Team player, able to collaborate across functions and with regional/global colleagues.
- Proactive, self-driven, and resourceful – comfortable working without direct reports.
More about us
ABB Drive Products serves the industries and infrastructure segments with world-class drives and programmable logic controllers (PLC). With its products, global scale and local presence, the Division helps customers to improve energy efficiency, productivity and safety.
We value people from different backgrounds. Apply today for your next career step within ABB and visit www.abb.com to learn about the impact of our solutions across the globe. #MyABBStory
We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com.
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.
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