CRM Market Lead

Dentsu Aegis Network


The purpose of this role is to provide consulting services for our executive clients that supports integrated experience delivery strategies across sales, service, marketing and commerce. This role will also provide consulting services on organisational operating model and organisational design.

Job Description:

Key responsibilities:

Leads the building, development and delivery of strategic omni-channel marketing plans

Continually monitors current marketing trends, new technology solutions and competitive strategies – and then translates them into new marketing ideas for clients

Shows a strong understanding of differences in marketing to customers in different verticals and environments

Develops trusted, long-term relationships with key client contacts and executives

Ensures meaningful client value is delivered through a mix of best-practice solutions, skills, capabilities and original thinking

Manages team members to deliver strategy projects correctly and on-time

Collaborates and develops relationships with internal teams (account management, operations, creative, analytics etc.) and partner agencies to understand the feasibility of cross-channel recommendations/ plans

Identifies key data points and measurements to show the impact of our approach and strategy on the client’s business

Location:

Istanbul

Brand:

Dentsu

Time Type:

Full time

Contract Type:

Permanent

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